Previous H&R Block Campaigns

Super Bowl LI marks the fifth time that H&R Block will be advertising at the Big Game. It is also the first time after an eight-year hiatus that they will reappear under the prime-time ad spotlight. The move comes as part of a bigger campaign to promote the company’s partnership with IBM Watson. You can catch the H&R Block Super Bowl 2017 commercial during the second ad break of the first quarter.

Here’s what the American tax experts have come up with in previous Super Bowl years.

H&R Block Super Bowl 2009 Commercial – “Death”

H&R Block Super Bowl 2004 Commercial – “Willie N Doll”

H&R Block Super Bowl 2003 Commercial “Willie Nelson”

H&R Block Super Bowl 2002 Commercial – “Classroom” Directed by Coen brothers

Find out about this year’s H&R Block commercial.