If you’re looking for a place to buy all of your Game Day gadgets, then Amazon.com should be your go-to friend. The eCommerce company aired three short ads during Super Bowl LI, shining a spotlight on the Amazon Alexa Echo voice-activated speaker. 2018 marks the third year in a row that the brand has advertised at the Big Game and it looks like their Big Game spot again stars Alexa. Well, her and Jeff Bezos – you know, the guy who founded the company. The richest man in the world.
Except, there’s only one problem: Alexa has lost her voice…
Watch the Amazon Super Bowl 2018 commercial here:
The Amazon Prime Super Bowl Commercial
Meanwhile, Amazon Prime will run its first-ever Super Bowl commercial with a 60-second spot promoting their new series “Jack Ryan”. The action/drama series stars John Krasinski (The Office). Krasinski’s role is based off of a Tom Clancy character – a top CIA agent, rising through the ranks, from an analyst to star agent. It is scheduled to air on Amazon Prime on August 31 this year.
The action-packed, movie trailer style advert is expected to run after the big game’s halftime show.
View the Amazon Prime Super Bowl commercial:
Super Bowl ads experience