Kia is back again for the Big Game this year, marking 2018 as the 9th consecutive year that they advertise at the Super Bowl. They have purchased one spot, but have yet to let us in on any of their creative plans. Last year’s 2017 Super Bowl ad, starring Melissa McCarty, was hilarious, memorable, and had a positive message about supporting their environment. Will they again go for funny and feel-good? Stay tuned!
In the meantime, here’s the 2017 Hyundai Super Bowl ad:
— SUPERBOWL2018 (@SuperBowl2018US) December 26, 2017
Super Bowl ads experience
Pro (This is their 9th consecutive year.)
David & Goliath
Want More? See All 2018 Advertisers