This is the first year that Airbnb has advertised at the Super Bowl. After purchasing an impromptu 30-second ad spot, the online “room-rental” network created an impact with its Big Game commercial entitled, “We Accept.”
In running with the theme of previous Airbnb commercials, the company continues to push its views and company values based on creating a world free of prejudice and one of acceptance.
“Let’s All #HostWithPride”
Whether you’re gay and Muslim, transgender or a “queer woman from the south” Airbnb documents the personal stories of overcoming struggle. They seek to remind viewers just how powerful community can be when we choose to support one another.
“Love is Welcome Here”
