Boom – at 2 minutes to midnight, just two days before the Big Game, Wix.com dropped this! They decided to air a surprise Wix Super Bowl LII commercial!
And this was after Wix had made it clear – abundantly clear – that they would not be advertising in Super Bowl LII. In fact, their CMO, Omer Shai, made a declaration back in December that Wix would be sitting on the Super Bowl sidelines this year.
That’s right, Wix.com announced that they are back to make it four-in-a-row! The DIY website builder company will air their 30-second ad in the 4th quarter of Super Bowl LII.
The Wix Super Bowl commercial was clearly aimed at young, digital audiences. It stars Rhett and Link, the famous YouTube duo who you might know best from Good Mythical Morning.
And without further ado – here it is – the 2018 Wix Super Bowl commercial!
With only two days to generate excitement about their Super Bowl commercial, Wix went all out using social media. The company hosted 3 Facebook Live sessions, giving away a mobile phone and a brand new car! (Even if you missed the live action, you can still relive it here.)
**UPDATE** Thanks for joining the fun! The contest is now over. … And the lucky number is … 10,557!!!Congratulations to the lucky winner, Tabitha J! Enjoy your awesome new car 🎉 🎉 🎉 🏉 Catch Wix at the Big Game with Rhett and Link! 🏉—-🏈🏆 You asked for a BIGGER PRIZE, you got it! 🏈🏆 Figure out how many balls are in the car for a chance to WIN… A CAR!🚗WHAT?? 😮 That's right! Whoever first tells us the correct number of balls in the car, OR comes closest to the number, WINS! That's it. GO!
Posted by Wix on Sunday, February 4, 2018
There was also this fun clip from Rhett & Link.
They were clearly more pumped than Brady for Super Bowl LII!
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