Sprint showed up to Super Bowl LI with a real “cliffhanger!” (Perhaps they were inspired then they heard the news that rival cell phone company, T-Mobile, would also be back this year!)
Their 2017 Big Game ad was hilarious and it took direct aim on that other phone company – Verizon:
How far would YOU go to get out of your cell phone contract?
The 30-second Sprint commercial appeared during the 2nd quarter of the Big Game.
Super Bowl ads experience