Memorable…that is unless you drank so much on Game Day that you don’t even remember who won
Did you know that we view an average of 20,000 commercials in a year? And the vast majority of them, we forget as soon as they’re over. That is, if we didn’t mute them in the first place. But for one day a year, advertisers have us captivated. And while even on Super Bowl Sunday some of the ads are boring, weird or just plain lame, every so often there is a Super Bowl commercial that is simply unforgettable. It’s the ad that everyone is talking about at work the next day, the one that, years later, we wonder why no one has come close to repeating such greatness. Looking back over the last several decades, we’ve gathered a list of the top 7 most memorable Super Bowl commercials of all time. Think our memory is failing us? Did we forget a biggie? Send us an email and let us know!
7. Wix’s “It’s That Easy” (2015)
First time Super Bowl advertisers, Wix.com, blew us away last year with their smart, funny commercial. Featuring not one, but 5 NFL greats, including Brett Favre, Terrell Owens, Emmitt Smith, Larry Allen and Franco Harris, this ad was exactly what a Super Bowl commercial should be. A true classic from these web-gurus.
6. Pepsi’s Cindy Crawford Ad (1992)
Even if you’re not a 12-year-old boy, Cindy Crawford made us all want a nice cold Diet Pepsi in this unforgettable commercial from Super Bowl XXVI. The ad is simple, sexy, and beautiful, kind of like Crawford. It has all the makings of a masterpiece.
5. Apple Introducing Macintosh (1984)
It’s near impossible to remember a time before there were Macs. (The computers, I mean. Not the fruit.) In this commercial, a tribute to Orwell’s ominous prediction of the future, Apple Computers, too, seemed to know they were on to something big. It all started back in the 1984 Super Bowl when they introduced the first Macintosh computer to the world in this epic clip.
4. Reebok Featuring Terry Tate (2003)
When Reebok sends linebacker Terry Tate to join the team at Felcher and Sons, things around the office change a little bit. In this 2003 classic, inspired by the Blockbuster comedy Office Space, the CEO of the fictional company raves about his latest hire. Meanwhile, we watch scenes of Tate’s less than diplomatic approach to keeping coworkers in line.
3. Old Spice’s “The Man Your Man Could Smell Like” (2010)
“Anything is possible when your man smells like Old Spice and not a lady.” In this 2010 ad, a gorgeous (and shirtless) actor asks the ladies in the audience to compare their own man to his stunning self. The implication? That while the actor may be more handsome, more toned, and far wealthier than your spouse, with Old Spice your hubby can at least take comfort in smelling like him. Sexist? Yes. Politically correct? No. Memorable? Absolutely.
But in truth, we think the follow up ad that Old Spice did the next year is even funnier.
2. Budweiser’s Original Frogs Commercial (1995)
It’s hard to imagine a time when this commercial didn’t exist. It’s as American as apple pie, as July 4th and as Budweiser beer itself. It was a full 20 years ago, during Super Bowl XXIX that the iconic Budweiser frogs first croaked out the name of America’s favorite beer.
1. Volkswagen’s “The Force” (2011)
Just as Star Wars remains an eternal classic, so too does this commercial. It first aired in 2011 and – 60 million views letter – it lives on as a legendary masterpiece. A wee Darth Vader discovers that the force is with him – – and his dad’s VW Passat.